Client Case Study

Secureframe

Secureframe helps companies build trust and stay secure with compliance automation software.
Our Contribution
Brand Identity
Website
Investor Decks
Billboards
Conference Banners
"The guys at Luma Studios helped us on a number of fronts. They designed our marketing site, created effective pitch decks that helped us raise millions from investors, designed our conference signage and billboards. We were super impressed with the quality of their work, turn-around time, and responsiveness throughout the process."

Brand Identity Design

Secureframe needed a solid brand identity to attract their first customers after launching V1 of their web app. We worked together through multiple iterations to design the logo, color palette, and typography suite. The result was a simple-yet-memorable brand book that supported their growth from an early-stage startup to a well-funded industry leader.
Mint Green
HEX
#73E6D2
RGB
115, 230, 210
CMYK
50, 0, 9, 10
Royal Blue
HEX
#177EE5
RGB
23, 126, 229
CMYK
90, 45, 0, 10
Deep Purple
HEX
#5656BF
RGB
86, 86, 191
CMYK
90, 40, 0, 10
Heavy Blue
HEX
#1E294D
RGB
30, 41, 77
CMYK
18, 14, 0, 70

Billboard Design

To reach new enterprise customers, we worked with Secureframe to design a series of ads that appeared along Highway 101 in San Francisco and throughout the NYC subway. By pairing simple graphic elements with concise copy, we helped the brand communicate what it does in a fun, memorable way.

Website Design

As Secureframe has transitioned from targeting smaller companies to enterprise-level customers, the website has evolved too. We’ve worked with the marketing team to incorporate more informative content, new graphics, and a subtler, darker color palette.

Custom Icons

SOC 2
GDPR
CCPA
ISO 27001
HIPAA
PCI DSS

3D Frameworks Illustrations

Sales Collateral

We collaborated with Secureframe to produce a variety of marketing materials, including one-page PDFs for the sales team, information booklets for the recruiting team, and leave-behinds and banners for the conferences that Secureframe attended.

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